If you are
not familiar with the organization, host or even participate in corporate
events, trade exhibitions, exhibitions, awards dinners, etc., then when you
hear the word "event planner", your initial idea may be like a party
planner.
In a way,
you're right, but there's more to it than arranging a bash. Event planning is a
serious profession that requires a certain amount of skill.
Events that
event planners have to deal with throughout their careers ensure that they
cannot simply be marked as "party planners." The end result of the
work of event planners is often a great gathering or event, but they must focus
on the goals of the event and ensure that it is achieved. This distinguishes
them from those who have just organized the party.
There has to
be a goal that must be achieved through careful planning and attention to
detail, or that the event itself is a waste of time. The company's activities
will have different goals (networks) to reward dinner (staff morale), which in
turn will have different goals from the exhibition (Leadership Generation).
Some
companies will have an internal event planning team or leave it to their
marketing department, while others will hire a professional event planning
company, many of which have their own special specialties.
Event
planners work long hours to ensure that every detail is handled in a variety of
different activities, including seminars, conferences, trade shows,
administrative retreats, incentive programs, golf events, conferences, etc.
Successful event Planners will:
.Good oral and written communication.
.Excellent organizational and time management skills.
.Ability to manage projects from start to finish.
.Ability to multi-task.
.Ability to work alone and in a team as needed.
.Computer knowledge, good database management skills.
.Focus on the details and work within a very tight
deadline.
.Stay calm under pressure.
.Ability to negotiate with venues, catering service
providers and all required services.
.Ability to manage budgets.
.Good interpersonal skills, able to manage employees.
.Strong marketing and PR skills.
.Ability to manage relationships with employees and
management at all levels.
In addition to the skills and
competencies described above, truly great event planners will have extensive
experience and knowledge in the following areas:
.Site
.Catering
.Entertainment
.Transport
.Residence
.Conference Services
In addition,
they will also have databases of other service providers such as lighting,
sound, electricians and many other service providers! No matter what kind of
activity you plan, you should strive for the skills of a good event planner to
ensure a smooth run.
Because they
will focus on all organizational requirements until every detail, and always
keep in mind the goals of the event, it gives you the freedom to ensure that
the people you invite are well cared for and accurately leave your event with
the right impression of you and your business.
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